In China, pickup trucks have always been regarded as tool vehicles and are subject to many restrictions such as road rights, service life restrictions, and application scenarios. Compared with passenger cars, the former is not large in size. However, with the rise of new energy pickup trucks, the market penetration rate is gradually increasing.
From January to November 2024, China's pickup truck sales were approximately 471,000 units. In addition to the Great Wall pickup truck taking the lead, SAIC Maxus’ performance of 47,000 units is also remarkable.
In addition to the Star R off-road version of the pickup truck for both commercial and passenger use, SAIC Maxus also owns the Star L powered version, which is called a "fashionable quality pickup truck", and the Star Bull Demon King with a peak torque of 500N·m. High-quality pickup trucks such as Star H can be said to have a wide range of categories.
However, the Star X pickup truck that attracts the most attention from consumers has been officially launched on December 18. The new car offers two mainstream power options: fuel and pure electric. The fuel version starts at 155,800 yuan, while the pure electric version starts at 299,800 yuan.
So, what are the selling points of this Star X, which is known as a "full-scale large off-road pickup truck"? We might as well read on.
Lead
In China, pickup trucks have always been regarded as tool vehicles and are subject to many restrictions such as road rights, service life restrictions, and application scenarios. Compared with passenger cars, the former is not large in size. However, with the rise of new energy pickup trucks, the market penetration rate is gradually increasing.
From January to November 2024, China's pickup truck sales were approximately 471,000 units. In addition to the Great Wall pickup truck taking the lead, SAIC Maxus’ performance of 47,000 units is also remarkable.
In addition to the Star R off-road version of the pickup truck for both commercial and passenger use, SAIC Maxus also owns the Star L powered version, which is called a "fashionable quality pickup truck", and the Star Bull Demon King with a peak torque of 500N·m. High-quality pickup trucks such as Star H can be said to have a wide range of categories.
However, the Star X pickup truck that attracts the most attention from consumers has been officially launched on December 18. The new car offers two mainstream power options: fuel and pure electric. The fuel version starts at 155,800 yuan, while the pure electric version starts at 299,800 yuan.
So, what are the selling points of this Star X, which is known as a "full-scale large off-road pickup truck"? We might as well read on.
Leading in all aspects and creating a new era of pickup trucks
From the appearance, the design of StarCraft X is really eye-catching!
The car's body lines are sharp, outlining a ready-to-go off-road combat stance. The three-lens headlight set has over-the-horizon high beam, which can achieve an illumination distance of more than 400 meters, which is more than the length of four standard football fields. It can be said to be leading in its class. At the same time, the wide body wheel eyebrows highlight the hard-core mechanical aesthetics, perfectly integrating the sharpness, order, functionality and power of the heavy mecha.
In addition, the cargo box size of Star X is 1561/1600/520mm, and has a volume of up to 1200L; not only camping supplies such as tents, tables and chairs, but also outdoor equipment such as photographic equipment and kayaks can be accommodated. The pure electric version has the only electric front trunk in China with a volume of up to 236L, and there is also dedicated space for oversized backpacks and personal belongings.
Through the country's first "variable magic cabin" function, Star X can also lower the rear glass with one click, releasing a large connected space of more than 3000L. At this time, we only need to fold the second-row seats flat and lay out the air mattress, and it can instantly transform into a pickup truck. With the dual 6.6kW ultra-high-power external discharge function of the pure electric version, we can cook delicious food and project movies on the screen. It's quite relaxing and comfortable.
Compared with passenger cars, the cockpit configuration of Star X is no less impressive.
The central control adopts a dual-screen design of 12.3-inch LCD instrument + 12.3-inch central control screen. The dual-linked smart car system integrates intelligent voice control. The occupants in the car can control the air-conditioning temperature, seat angle, music, etc. through voice, just by moving. It brings you an immersive experience of future technology without using your hands.
At the same time, the LCD screen resolution supports multi-touch, and is equipped with Tencent TAI4.0 ecosystem, including Tencent Maps, iQuTing, accompanying small scenes, WeChat functions and other practical functions. In addition, Star X is also the first pickup truck in China to support OTA remote upgrade of the entire vehicle, and a large number of software can be said to be frequently used and constantly updated.
In order to further enhance the driving experience of the occupants in the car, all seats in the car not only use comfortable sponge + dual-hardness foaming technology, but the driver's seat also supports functions such as electric 8-way adjustment + ventilation + massage; in addition, the passenger seat also It supports 180° tilting with one click, and can be combined with the second-row seat cushions to form a single bed, which further maximizes the comfort of sleeping outdoors.
Even when riding in the back row, the effective legroom in the second row is as high as 910mm. A large man with a height of 180cm can easily adjust his sitting posture to a comfortable position. With heating and seat memory functions, the comfort is further enhanced.
In terms of technological configuration, Star X is equipped with a transparent chassis and a 360° panoramic image function, which can be intuitively displayed on the dual 12.3-inch central control and LCD instrument screens to provide real-time feedback on road conditions and improve the driving safety of the vehicle. Moreover, the ATS 3.0 all-terrain system equipped on the car also includes 12 modes such as mud, snow, sand, rock, and wading. Novice players can experience different power outputs with just one click to switch, reducing the difficulty of driving.
In terms of safety configuration, StarX's first "Star Bridge Architecture" plus submarine-grade ultra-high-strength steel, as well as high-strength steel accounting for up to 73%, create a full range of safety guarantees. The first enhanced 3-load path design, combined with the frame hard connection mode, improves the frontal hard-core protection capability; it also has L2 intelligent assisted driving functions, making the vehicle more comfortable to drive, whether in high-speed cruising, urban road conditions or off-road environments. Easier and safer.
Crossing grasslands, crossing skyscrapers, walking on Gobi deserts, and crossing deserts, Star
Star X is equipped with the second-generation diesel engine of SAIC π series independently developed by SAIC - SAIC πPlus2.5T diesel engine, and the transmission is matched with ZF 8AT gearbox. It has the strongest peak power of 165kW in its class and the largest peak torque output of 520N·m in its class, which is comparable to the ordinary 6-cylinder 3.0T diesel engine. In particular, the peak power of 520N·m can easily conquer 100% (45 degree) steep slopes. It only takes 4.5 seconds to accelerate from 0-60km/h, and the fuel consumption per 100 kilometers is only 7.9L. This kind of power performance can be used with ease whether it is city driving or off-road adventure.
It is worth mentioning that Star X’s original “Star Bridge Architecture” is the industry’s only load-bearing body structure with girders. It adopts a structural layout with a hard connection between the chassis and the body, and uses front and rear double-wishbone four-wheel independent suspension for the first time. Its off-road passability, control stability, heavy load carrying capacity, and driving comfort all surpass its peers.
In addition, the vehicle's three mechanical differential locks at the front, middle and rear, combined with the super-selected four-wheel drive function, allow the vehicle to perfectly cope with complex road conditions such as mud, ice and snow, and shell craters, and truly achieve full scene and all-terrain control during long-distance travel.
Deepen the field of pickup truck and establish itself as a "global pickup truck expert"
Having been deeply involved in the global pickup truck market for seven years, SAIC MAXUS has gained the trust and support of more than 300,000 pickup truck owners around the world.
Domestically, SAIC MAXUS has been committed to improving brand awareness and user recognition. In addition to regularly organizing various outdoor activities and leading car enthusiasts to play and use cars together, they also use cultural publicity to create their own circle culture so that more people can understand and like SAIC Maxus pickup trucks.
What I have to say is that SAIC MAXUS has also established a sound sales and service network across the country to provide car owners with 24-hour worry-free service. In this way, no matter what problems the car owners encounter, they can be solved in time. At the same time, professional and enthusiastic after-sales service personnel also make car owners feel the warmth of home.
Overseas, SAIC Maxus pickup trucks have been deployed as early as 2014, and the Star EV has also successfully won passes in the two developed markets of Europe and Australia; and the eTerron 9 is the world's first medium-to-large Chinese brand pure electric pickup truck exported overseas. The car made a splash at the Hannover International Motor Show and was enthusiastically sought after by overseas customers.
SAIC MAXUS has also been committed to promoting its globalization strategy, and while continuing to expand its product lineup, it will provide overseas customers with more products and services with excellent performance, comfort and durability. Strive to make "Chinese Pickup Truck" an international benchmark and become a force that cannot be ignored.
Write at the end:
Overall, the SAIC Maxus Star X pickup truck is excellent in terms of exterior design, interior configuration, smart technology and power performance. In particular, the starting price of 155,800 is also very sincere.
We have reason to believe that in the next new era of pickup truck off-roading, SAIC MAXUS will provide more new products, new technologies, new services, and new experiences, and continue to create a better pickup truck travel life for pickup truck fans around the world.
