When I first entered the industry, it was in the 19th century, and I have been engaged in it for nearly 10 years.
Auto partsSales, especially in the early 1890s, is definitely a seller’s market. I think people of my age and industry will miss the original situation.
At that time, there were only a few dealers who were engaged in the sales of high-end car parts and were able to make high-end car parts, which was no more than the index of a palm. At that time, computers were not popular, and the 286, 386, etc. were contacted. Many materials required paper and Memorize with pen; at that time, the high-end car replacement cycle was also long. The big change was 10 years and the small change was 5 years. Based on the above environment, I forced my brain to memorize countless part numbers, so several people with my colleagues became at that time Magical character
In 08 and 2009CarThe circle of auto parts completely broke the previous sales of carsAccessoriesTimely guarantee the quality and quantity. If there is any problem in the installation process, the dealer will also take care of the after-sales technical support situation; now, if you buy original parts, only the original manufacturer will not guarantee the quality, and the brand parts can provide a certain period of guarantee. Procurement of scrap parts to guarantee loading; completely overturned the previous concept of integrity
In addition, the requirement to open a store now is not as difficult as in the 1990s. At that time, even if there is no approval, there is no way to do this business, but now? No matter whether you have money or how much money you h
When I first entered the industry, it was in the 19th century, and I have been engaged in it for nearly 10 years.
Auto partsSales, especially in the early 1890s, is definitely a seller’s market. I think people of my age and industry will miss the original situation.
At that time, there were only a few dealers who were engaged in the sales of high-end car parts and were able to make high-end car parts, which was no more than the index of a palm. At that time, computers were not popular, and the 286, 386, etc. were contacted. Many materials required paper and Memorize with pen; at that time, the high-end car replacement cycle was also long. The big change was 10 years and the small change was 5 years. Based on the above environment, I forced my brain to memorize countless part numbers, so several people with my colleagues became at that time Magical character
In 08 and 2009CarThe circle of auto parts completely broke the previous sales of carsAccessoriesTimely guarantee the quality and quantity. If there is any problem in the installation process, the dealer will also take care of the after-sales technical support situation; now, if you buy original parts, only the original manufacturer will not guarantee the quality, and the brand parts can provide a certain period of guarantee. Procurement of scrap parts to guarantee loading; completely overturned the previous concept of integrity
In addition, the requirement to open a store now is not as difficult as in the 1990s. At that time, even if there is no approval, there is no way to do this business, but now? No matter whether you have money or how much money you have, as long as you have start-up capital, even if you simply rent a counter, you can do this business. It is conceivable how many people are engaged in this business now.
Because of this, the profit margin of auto parts is lowered, because they want to make money and grab customers from the big auto parts dealers. The route they take is interpersonal relations, low prices, and even low sales by bad dealers. Goods, low cost, a part earns dozens of yuan or even a few dollars to ship, and the result is extremely chaotic in the market. On the other hand, if they have scarce parts in their hands, they can drive up the price of goods by many or even several times the normal price.
In this case, the businessmen who follow the rules and operate normally will have a hard time. There are professional staff salaries, a lot of inventory pressure, and the cost of leasing warehouses. During the operation process, a certain profit rate must be required to ensure the company. Normal operation, otherwise you can only lose money to death, and this will continue? Allow it to develop in such a bad environment?
A lot of history has been said before, so what should auto parts dealers do now?
First of all, we must first let go of our own selfishness, and recognize that this is the era of the sharing economy. Since the country implemented the contract responsibility system in 1978, we have started to take care of our own, so that the people of the country have developed selfishness and inferiority, and we must be truly open. The mentality is just like the cooperative economic form currently being tried in some areas; letting go of selfishness and increasing one’s integrity is the foundation. What is gratifying is that some spontaneous small alliances have emerged.
Secondly, find a high-quality platform, such as a platform similar to what Ge, what light, or a platform with similar practices like this; find a platform that is suitable, reliable, and reliable people to operate.Remember, the automotive aftermarket industry is still a traditional industry. It is impossible to operate and manage this industry with a purely Internet approach to success. When I chatted with friends last year, I said that the "Internet +" proposed by the Premier should be used in the automotive industry. To change the position, we should adopt the "+Internet" operation idea. It can only be done by putting the Internet in a "tool position"; if the idealization is too perfect, the final result will be nothingness, so remember to land.
The platform is found, and dealers who select high-quality and regular business will join together to operate this platform together, or hand it over to the platform, so that everyone can truly share it. You think: even if it has been 5, 10 years or even parts sales In the longer term, how many customers do you have?At the moment of sharing on the platform, it will face the whole country. It is not ruled out that the platform will connect with foreign resources in the future. This will magnify your customer volume by ten times, a hundred times, and a thousand times, forming an online network.Auto partsCity, it’s just that there is no area limitation, and it’s more open
If you do a good job, there are several benefits: a. The backlog of spare parts in each auto parts store can be shared, so that colleagues across the country can see it, increasing the chances of selling, thereby reducing inventory pressure; b , It can reduce the pressure of each store’s own stocking inventory. I have enough stocks among the peers. I don’t need to repeat stockings, which will cause a waste of resources; c. Even several dealers in the same area can negotiate to stock parts for different models. , So as to reduce inventory pressure, more complete stocking, reduce the delivery time due to auto parts ordering in the maintenance process, and implement cross stocking; d. Form an alliance, and the inventory facing customers will be the maintenance of the entire region or even the whole country. Factory; e. In this way, it can also be combined to centralize procurement, thereby reducing procurement costs and increasing profit margins while maintaining the same sales price
Therefore, if you want to survive in such a harsh competitive environment, seriously consider the sharing economy and decide what to do. Otherwise, you can only do it. The above are personal opinions. I hope that the mistakes will not pollute your eyes.
