Nissan Automobile's new new energy matrix unveiled at the 2025 Shanghai International Auto Show

On April 23, 2025, the Shanghai International Automobile Industry Exhibition welcomed a new debut from Nissan. At this auto show, Nissan Motor made a surprise debut with its world's first plug-in hybrid pickup truck, Frontier Pro PHEV and Dongfeng Nissan's "best" pure electric sedan N7, fully demonstrating the latest achievements of Nissan Motor's accelerating electric drive and intelligent transformation in China.Nissan Motor has unveiled its new electric drive model at the 2025 Shanghai International Auto Show. As one of the earliest foreign brands to enter the Chinese market, Nissan Motor has always adhered to the strategic commitment of "in China, for China, and to the world". Stephen Ma, Chairman of Nissan China Management Committee and President of Dongfeng Motor Co., Ltd., said at the auto show: "This year, Nissan launched a new global strategy and formulated regional market strategies around the world. We built a product portfolio based on market demand and strengthened cooperation with local partners. In the Chinese market, we quickly gained insight into the changes in the market. Two years ago, we launched the "In China, For China, and Towards the World" strategy with our local partner Dongfeng Group, and took this as a program of action."

On April 23, 2025, the Shanghai International Automobile Industry Exhibition welcomed a new debut from Nissan. At this auto show, Nissan Motor made a surprise debut with its world's first plug-in hybrid pickup truck, Frontier Pro PHEV and Dongfeng Nissan's "best" pure electric sedan N7, fully demonstrating the latest achievements of Nissan Motor's accelerating electric drive and intelligent transformation in China.Nissan Motor has unveiled its new electric drive model at the 2025 Shanghai International Auto Show. As one of the earliest foreign brands to enter the Chinese market, Nissan Motor has always adhered to the strategic commitment of "in China, for China, and to the world". Stephen Ma, Chairman of Nissan China Management Committee and President of Dongfeng Motor Co., Ltd., said at the auto show: "This year, Nissan launched a new global strategy and formulated regional market strategies around the world. We built a product portfolio based on market demand and strengthened cooperation with local partners. In the Chinese market, we quickly gained insight into the changes in the market. Two years ago, we launched the "In China, For China, and Towards the World" strategy with our local partner Dongfeng Group, and took this as a program of action."Stephen Ma, Chairman of Nissan China Management Committee and President of Dongfeng Motor Co., Ltd., at this auto show, the Frontier Pro PHEV launched by Nissan is undoubtedly one of the biggest highlights. As Nissan's first global pickup truck designed, developed and produced in China, the Frontier Pro PHEV is jointly created by Zhengzhou Nissan's Sino-Japanese R&D team and is the first global model launched by Zhengzhou Nissan's "global diversified off-road platform". This model integrates the latest plug-in hybrid technology "full-scene electric hybrid technology" in the world's largest new energy vehicle market, and integrates Nissan's global and Zhengzhou Nissan's pickup truck experience for decades. The launch of Frontier Pro PHEV not only redefines the value boundaries of pickup trucks, but will also drive Zhengzhou Nissan to accelerate its progress towards "off-roadization, new energyization, and internationalization".Nissan's world's first plug-in hybrid pickup truck, Frontier Pro PHEV, fully inherits the four major strengths of "level power, level-to-level scenarios, level-to-level energy consumption, and level-to-level safety" of all-scene electric hybrid technology. Its power output exceeds 410 horsepower and can achieve a tow weight of 3.5 tons at 800 Nm of torque. While retaining the powerful characteristics of traditional pickup trucks, Frontier Pro PHEV can also achieve zero emission driving of up to 135 kilometers in pure electric mode, achieving a perfect balance between performance and environmental protection. In addition, the L2 combination driving assistance benefits more intelligent and safe driving experience. Frontier Pro PHEV also breaks the traditional impression of a single purpose of pickup trucks with its cross-border four-wheel drive, smart cockpit, and V2L (Vehicle to Load) powered by all-scenes, and provides users with the possibility of vivid integration of multiple lifestyles.Nissan has firmly promised to "in China, for China, and to the world". At the same time, Dongfeng Nissan's "best" pure electric sedan N7 also debuted on the same stage. From the concept car at the Beijing Auto Show in April 2024 to the national pre-orders in April 2025, it took only one year to fully demonstrate the "Chinese speed" performed by Nissan and its partner Dongfeng Motor. As the first pure electric model under the new new energy Tianyan architecture developed by Nissan Motor's joint venture in China, Dongfeng Nissan Passenger Car Company, it is an important milestone for Nissan to accelerate electric drive and intelligence. The N7 is aimed at Chinese home users and is equipped with five major industry-leading technologies, including AI zero-pressure cloud blanket seats, all-area intelligent anti-sickness technology, one-segment end-to-end combined driving assistance, NISSAN OS super car system, and four-needle-punch multi-cell thermal spread super-safe battery that has passed the industry's most stringent tests. With its strength of "super comfortable, super smart and super reliable", as of April 22, N7 pre-orders have exceeded 5,000 units. With the stunning debut of Frontier Pro PHEV and N7, Nissan has further strengthened its strategic commitment to "in China, for China, and to the world". These two global models launched in China will rely on Nissan's global dealer network advantages to go global within one year, thereby supplementing and enriching Nissan's global product line. In the future, Nissan will continue to stick to its commitments, combine Nissan's global strength and China's local advantages, and continue to accelerate the transformation of electric drive and intelligently, meet the diversified needs of Chinese consumers with a more balanced product portfolio, firmly maintain the determination to deepen development in China for a long time, and work with local partners to promote the prosperity and development of China's automobile industry. Southern Network and Guangdong Learning Reporter Zhang Shuang