This article is the "Auto Market Focus" column series:
When it comes to the future, we will always be full of expectations.
Open your dreams and pursue the future. It will always be more exciting every day!
Especially in today's society, science and technology are changing with each passing day, and there are many surprises happening around us every day, so people will have more and better visions for the future.
Then the futurecarWhat will it look like? I believe many people will have more ideas.
On April 7th, in Beijing, Changan Automobile planned for us what the future car will look like!
Changan Automobile Exhibition Center
The call of the times: the design concept strategy conference is imperative
The design concept strategy conference held by Changan Automobile is a result of years of historical accumulation and rapid development. It is a strategic plan for future development and a systematic and comprehensive improvement of brand design accumulation. In 2017, Changan Automobile was shortlisted in the "National Brand Plan", and seeking development from the height of the national brand, it will inevitably shoulder the important task of revitalizing the entire Chinese automobile industry, enhancing brand premium capabilities, and becoming the top priority of Changan Automobile's brand development.
2017 is the new year of Changan Automobile's products. The high-performance full-size flagship SUV CS95 will be launched in March. The new SUV CS55, the sedan Ruicheng CC, and the MPV Lingxuan will be launched in four new models and more than ten facelift models. , Will further improve Changan Automobile's product pedigree and provide consumers with more high-quality car purchase options.
From a higher perspective, the launch of more abundant products has laid the foundation for the release of the new design strategy "motion of life" that injects soul and essence into the Changan Automobile brand, and has become the inevitable development of the times.
Detonated scream: national brand courage at Changan Auto Show
Two concept cars-sedan (Juliu) and SUV (Yuyue) were released on the spot.The overall appearance of the two concept cars embodies a kind of flowing life: the sedan, fluttering like an eagle, is proud of the world, allowing you to appreciate the endless scenery and letting you release the soul of desire; the SUV is like a volcano. The momentum is ready to erupt, so that you can break through the shackles of the world and let you master the power of natural shock. In the future, Changan Automobile will unify the product concept and brand spirit, and gradually form the characteristics of Changan Automobile's product family.
The first product, Ruicheng CC, which is equipped with a new design philosophy of "motion of life", will be launched at the end of the year.The renderings of Changan Ruicheng CC were released at the press conference. The Ruicheng CC, which is scheduled to be launched at the end of the year, is the first product equipped with the new design philosophy of "life dynamics" and will also bring more dynamic to many consumers. Car life. As the future-oriented design philosophy of Changan Automobile, "motion of life" will also lead the brand to form a more mature and attractive product family feature.
Ruicheng CC renderings
Changan Automobile has been ranked No. 1 in China's automobile R&D strength for four consecutive eight years. Changan Automobile's product quality has continued to improve, and its user reputation has been continuously improved. It has formed a brand image of "high-quality product provider", and its passenger car sales volume ranks among Chinese brands. No. 1 in passenger cars and No. 2 in the Chinese market for global passenger car brands.
Auto Expo believes that from today's Changan Automobile's design concept conference, we have seen that Changan Automobile is striding forward in the direction of high intelligence and high comfort, and this is also the characteristic that future cars should have. As the leader of Chinese cars, Changan's stable position will not change, nor will people's trust in Changan Automobile. We look forward to Changan's ability to provide more possibilities for future automobiles!
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